Where do successful entrepreneurs get their inspiration? AXA asked entrepreneurs to recommend the top apps, books and resources to inspire your business.
Can we learn from retailers of the past?
Marketing and brand
26 July 2017
Could the Victorians help make us better retailers in the 21st Century?
How can your business win at Wimbledon?
Marketing and brand
11 July 2017
Serve up some big wins for your small business at Wimbledon this year
Preparing your shop for summer
Marketing and brand
7 June 2017
Follow our tips for boosting profits as the temperatures rise in summer
Social media or a business website?
Marketing and brand
3 May 2017
What's the best way to market your small business: social media or a website?
How to build a brand using social media
Marketing and brand
24 February 2017
You might have some social followers, but how do you turn them into a community?
Valentine's marketing: ideas for SMEs
Marketing and brand
10 February 2017
What can your small business offer to attract customers this Valentine's Day?
How to write a retail marketing strategy
Marketing and brand
25 January 2017
After the January sales, now is the perfect time to plan your 2017 strategy
Top events to boost your footfall
Marketing and brand
25 August 2016
In-store events: the best way to get customers into your store?
How retailers can thrive in summer
Marketing and brand
1 August 2016
Here's how summer can be every retailer's favourite time of year.
How to tap into trends with marketing
Marketing and brand
18 July 2016
Can Twitter trending topics actually help your business?
Introducing a new product or service
Marketing and brand
27 June 2016
Your step-by-step guide to launching a new product or service to the market
Building a strong brand identity
Marketing and brand
4 May 2016
What do Coca Cola, Apple and Nike all have in common? A strong brand identity.
Can latte art increase coffee sales?
Marketing and brand
15 April 2016
Latte art: an arty fad or the key to your coffee shop success?
Are we a nation of shopkeepers?
Marketing and brand
16 February 2016
We look at how you can bring your retail business up to speed.