AXA Commercial revamps intermediated SME business

AXA Commercial has revamped its intermediated SME business to improve service for both brokers and customers
This includes giving brokers more ways to trade, tailored underwriting programmes and dedicated support from over 120 SME specialists
AXA understands that SMEs come in all shapes and sizes and has tailored its proposition to better accommodate their needs

AXA Commercial has created a team of 120 experts to focus on the small to medium enterprise (SME) market to better equip business owners with the cover they need. The new operating model gives brokers more ways to trade, a wider risk appetite for new sectors and expands the dedicated support provided by SME specialists. For SME customers, it provides bespoke cover for larger, more complex policies, smart risk management with tools and services specific to their needs and faster payments for successful claims.

With a dedicated 120-strong SME team, AXA is now better equipped to support SME customers with the expertise required to cater for their businesses. Brokers can place SME policies online via self-service or through AXA’s team of underwriters providing these businesses with bespoke solutions where required to support more complex risks. With these changes, AXA Commercial has addressed the evolving needs of brokers and customers by providing solutions for however they want to do business.

Because SME customers come in all shapes and sizes, AXA has also focussed on delivering tailored underwriting development programmes to allow its teams to support brokers write a wider range of sectors, professions and occupancies.

In addition to trading and underwriting improvements, AXA is also offering expert support services to brokers and their SME customers. This includes eServe, a claims platform which allows brokers to submit and manage their customers’ claims 24/7, helping to speed up support when SMEs need it most.

We understand that it takes a lot to run a successful business and many SME owners don’t have the resources to focus on insurance and risk management. Our recent research shows the cost-of-living crisis and inflation are among the top stressors for SME owners so it’s essential that we support in lessening other burdens.

With the help of brokers, AXA can support with expert advice and information to help them reduce risk and grow their business. We hope that our improved proposition makes us easier to do business with and supports brokers to give SMEs the confidence to thrive, today and tomorrow.

Deepak Soni, Commercial Director at AXA Commercial UK

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About AXA UK

AXA Insurance UK plc registered in England and Wales under registered number 078950 and authorised by the Prudential Regulation Authority and regulated by the Prudential Regulation Authority and the Financial Conduct Authority under Financial Conduct Authority registration number 202312. Registered office is 20 Gracechurch Street, London, EC3V 0BG.

AXA UK is part of the AXA Group, a worldwide leader in insurance and asset management, with 147,000 employees serving 94 million clients in 50 countries. In 2023, IFRS revenues amounted to Euro 102.7 billion and underlying earnings to Euro 7.6 billion. AXA had Euro 844 billion in assets under management as of December 31, 2023.

In the UK & Ireland, AXA operates through a number of business units including: AXA Insurance, AXA Health and AXA Ireland. AXA UK & Ireland employs around 10,000 staff.

Important legal information and cautionary statements concerning forward-looking statements

Certain statements contained herein may be forward-looking statements including, but not limited to, statements that are predictions of or indicate future events, trends, plans, expectations or objectives. Undue reliance should not be placed on such statements because, by their nature, they are subject to known and unknown risks and uncertainties and can be affected by other factors that could cause AXA’s actual results to differ materially from those expressed or implied in such forward looking statements. Please refer to Part 5: “Risk Factors and Risk Management” of AXA’s Universal Registration Document 2022, for a description of certain important factors, risks and uncertainties that may affect AXA’s business and / or results of operations. AXA undertakes no obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or circumstances or otherwise, except as required by applicable laws and regulations.

AXA Commercial revamps intermediated SME business to give more to brokers and customers